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Vero and the pop-up restaurant theory of social networks

Trending story found on www.getrevue.co
Vero and the pop-up restaurant theory of social networks
Every year or so, a promising new social network bubbles up to the surface. You can probably name the biggest of these: Mastodon, Peach, Ello. I've come to think of them as pop-up restaurants. Their arrival in the neighborhood stirs momentary excitement among the early-adopter crowd, who enjoy the novelty of the experience and the sensation of being first. But pop-up restaurants are not built to last, and a few weeks later everyone goes back to eating Chipotle.Over the weekend, a new pop-up arriv
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